Hi Lo Auto Sales Marketing
Hi Lo Auto Sales: Quality Used Cars, Trucks, and SUVs
Hi Lo Auto Sales offers unparalleled services at their dealerships. Friendly sales teams are eager to facilitate your test drives, and they promise a swift and hassle-free financing process.
The Challenge
Hi Lo Auto Sales was grappling with low engagement rates and minimal organic reach on their social media platforms. With four separate locations, they lacked a cohesive and universal social media presence. This issue made it difficult to effectively promote their brand and grow their online presence. This fragmentation hindered their ability to connect with potential customers and highlight their unique offerings.
The Plan
SmartSites planned to create an effective social media marketing strategy that would highlight the benefits of purchasing a car from Hi Lo Auto Sales. Our approach included developing a holistic main social media presence that featured each dealership, ensuring a unified brand identity. We aimed to create and publish engaging posts that promoted inventory, encouraged audience interaction, and provided valuable information about their services.