McDarby Motors Marketing
McDarby Motors performs more auto repairs with PPC.
McDarby Motors was founded in 1965 in New Jersey. Their team builds great customer relationships and provides the highest quality work on every repair they do. They offer a variety of services including tire rotation, flat tire repair, transmission repair, brake repair and much more.
The Challenge
McDarby Motors was originally managing their own Adwords account and were quickly running out of their daily budget with little results. Their current campaign wasn’t effectively targeting the right keywords and reaching their target market.
The Plan
Build Click-to-Call Campaigns to capture leads quick and efficiently
Create landing page to showcase their work
Utilize negative keywords to increase rate of conversions and decrease wasted spend
Implement tracking to understand where the leads were coming from