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G2Payment Processing Company Drives Site Traffic by 141%
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141%
Increase in site traffic
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110%
Increase in organic site traffic
About Nationwide Merchant Solutions
NationWide Merchant is a B2B credit and debit card processing services provider dedicated to empowering businesses with secure and efficient payment solutions. Founded in 2006, the company brings nearly two decades of deep industry expertise and a commitment to client success within the merchant services sector. They specialize in offering customizable point of sale systems, transparent pricing models, and robust fraud protection to help merchants streamline their financial operations. By prioritizing cutting edge technology and responsive customer support, they have established themselves as a trusted partner for businesses of all sizes.
Challenge
Nationwide wanted to aggressively grow their site traffic and inbound sales within the ultra competitive B2B merchant services and credit card processing niche. In an industry historically focused on outbound sales through cold calling, Nationwide recognized the urgent need for a powerful SEO strategy to modernize their approach and further their business growth. Additionally, as new web traffic started coming in, it became glaringly clear that a complete site redesign was necessary to project the high level of professionalism and trust that are essential in the financial sector. SmartSites engineered a comprehensive, results oriented digital strategy designed to address each of these complex challenges directly.
How we helped Nationwide Merchant Solutions.
SmartSites builds a custom website for a payments provider
A custom WordPress website for Nationwide Merchant Solutions, a New Milford, New Jersey payment processing provider for small and mid-sized retailers.
- Design & UX: A formal, easy-to-navigate blue and white design lays out all of the company’s offerings.
- Platform & functionality: A built-in WordPress blog fills the site with informative content.
- Conversion flow: Calls to action and a Get Started page help merchants act on their interest.
SmartSites improves technical visibility for merchant service providers
SmartSites supported Nationwide Merchant Solutions with targeted fixes improving stability and SEO readiness.
- Performed key technical updates including metadata clean-up and on-page refinement for merchant service offerings.
- Fixed audit issues such as layout problems, misaligned elements, and mobile display gaps.
- Conducted backlink checks and provided risk-mitigation guidance.
- Delivered updates summarizing completed improvements and recommendations for deeper optimization.
Nationwide
Best merchant services companies
Pos systems for small business
Illustrative preview. A representative example, not a live search result.
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141%
Increase in site traffic
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110%
Increase in organic site traffic
Marketing that brings in more clients.
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