Nationwide Merchant Solutions Marketing
Nationwide Merchant Solutions Signs Up More Clients For Credit Card Processing With A State-wide Seo Campaign And A New Website Design.
Nationwide Merchant Solutions provides credit/debit card processing services, point of sale equipment and working capital to merchants across the United States.
The Challenge
Nationwide wanted to grow site traffic and sales in the ultra-competitive credit card processing niche. In an industry focused on sales by cold-calling, Nationwide needed an aggressive SEO strategy to further their business. Additionally, after the traffic started coming in, it became clear that a complete site re-design was needed in order to display the professionalism and trust that are essential in this industry.
The Plan
Create unique content on the site to increase search engine exposure.
Develop a unique SEO strategy to try to capture multiple positions for the main keywords through industry profiles on sites like BBB & Manta.
Pursue an aggressive link building strategy to increase search traffic.
Create a professional website to establish credibility and trust.