TRAXPayroll Marketing
Traxpayroll Sells More Payroll Services With A New Logo, Site Design And Seo.
TRAXPayroll provides a wide range of payroll services to a broad base of clients. Clients include national wholesalers, healthcare associations, media agencies, educational institutions, hospitality brands, and many more.
The Challenge
TraxPayroll provides payroll services in an ultra-competitive industry that features giants such as ADP & Intuit. To better compete, TraxPayroll needed an exceptional website to both establish their online presence as well as increase their organic traffic and number of conversions.
The Plan
Redesign the website to increase time-on-site and conversion rates.
Redesign the logo to improve brand image.
Create hundreds of pages of unique content to drive organic site traffic.
Create a custom link building strategy to further exploit the unique content.