International Investigators Marketing
International Private Investigators
International Investigative Group offers a range of private investigation services from lie detector tests to corporate business investigations. They have 6 locations around the world to service their clients.
The Challenge
International Investigate Group came to SmartSites with a website that was in need of a re-design. They wanted a site that was interactive, and reinforced brand recognition. Here, it was important that visitors could see the full range of services offer by private investigators. They wanted a site that was informative, easy to use, and accurately represented their business and offerings.
The Plan
Build out Industry pages to increase organic search traffic
Redesign site with visually-rich content to engage users and increase time-on-site
Implement individual service pages to highlight their full range and expertise in private investigations
Implement conversion tracking to directly correlate revenue with spend
